Privacy policy

This Privacy Policy outlines how your personal information is collected, used, and shared when you visit or make a purchase from LoveinBloom.co (the "Site").

When you visit the Site, we automatically gather certain details about your device, such as your web browser, IP address, time zone, and some of the cookies installed on your device. Additionally, as you browse the Site, we collect information on the individual web pages or products you view, the websites or search terms that referred you to the Site, and how you interact with the Site. This automatically-collected information is referred to as “Device Information.”

We collect Device Information using the following technologies:

• Cookies: Data files placed on your device or computer, often including an anonymous unique identifier. For more details on cookies and how to disable them, visit All About Cookies.
• Log Files: Track actions on the Site and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
• Web Beacons, Tags, and Pixels: Electronic files used to record how you browse the Site.

Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (such as credit card numbers), email address, and phone number. We refer to this as “Order Information.”

In this Privacy Policy, “Personal Information” refers to both Device Information and Order Information.

We use the Order Information to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing invoices and/or order confirmations). Additionally, we use this Order Information to:

• Communicate with you;
• Screen orders for potential risk or fraud; and
• Provide you with information or advertising related to our products or services, in line with the preferences you’ve shared with us.

We use the Device Information collected to help screen for potential risks and fraud (especially your IP address) and to improve and optimize our Site (for example, by generating analytics about how customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

We share your Personal Information with third parties to help us utilize your Personal Information as described above. For example, we use GoDaddy to power our online store—you can read more about how GoDaddy uses your Personal Information here. We also use Google Analytics to understand how our customers use the Site—read more about how Google uses your Personal Information here. You can opt-out of Google Analytics here.

We may also share your Personal Information to comply with applicable laws and regulations, respond to subpoenas, search warrants, or other lawful requests for information we receive, or to protect our rights.

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications that we believe may interest you. For more information on how targeted advertising works, visit the Network Advertising Initiative’s educational page.

You can opt out of targeted advertising through the following links:

• Facebook
• Google
• Bing

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal.

Please note that we do not alter our Site’s data collection and usage practices when we see a Do Not Track signal from your browser.

If you are a European resident, you have the right to access the personal information we hold about you and to ask that it be corrected, updated, or deleted. If you wish to exercise this right, please contact us using the contact information provided below.

Additionally, if you are a European resident, we note that we are processing your information to fulfill contracts we might have with you (for example, if you make an order through the Site) or otherwise to pursue our legitimate business interests listed above. Please also note that your information will be transferred outside of Europe, including to Canada and the United States.

When you place an order through the Site, we will retain your Order Information for our records unless and until you ask us to delete this information.

We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons.

The Site is not intended for individuals under the age of 18.

For more information about our privacy practices, if you have any questions, or if you would like to file a complaint, please contact us by email at info@loveinbloom.co